Let's clear something out first: all over the world people have been eating in the streets since always. In XII century Germany, in Regensburg, the Historische Wurstküche would offer boiled meat to Bavaria’s workers, who used to eat it in the opposite square. This restaurant...
We are living in an age in which time is never enough: too many appointments, too many interests, busy life and, often, not enough money. What is the result? People prefer eating in the streets, but do not want to give up quality. Nowadays eating...
First of all, let’s frame the topic. According to FAO, street food is ready-to-eat food and beverages prepared and/or sold by vendors or hawkers especially in the streets and other similar places (exhibitions, festivals, markets) using food trucks or temporary stalls. In the whole world, two and...
Among coffee lovers, who doesn’t know Caffè Vergnano? An Italian company born in Chieri, in the province of Turin, in 1882, on the initiative of Domenico Vergnano, who opened first a small grocery shop and after a few years of rapid growth, he inaugurated the...
The street food sector is booming and consequently creating a lot of related events and opportunities for food trade. Not only public administrations, but also companies, are organizing more and more events and celebrations where, together with music, food trade can’t be missing. Business owners, shops...
The street food business is having an amazing success in the last few years and thousands businessmen as much as small and big companies are buying a food truck to sell food, coffee or cocktails with a strong connection to their local and regional cuisine....
Buying a food truck and becoming a peddler, as a new business, or buying a food truck to promote your products/services in a more dynamic and efficient way, is an attractive option that many are considering. Among the various reasons that justify this choice, as peddlers...
In Italy, the number of street food related events is incredibly increasing in the last few years. Festivals, fairs, food and wine events and even town-fairs choose to offer an appealing choice with food trucks that cook and sell street food. These trucks nowadays are true...
All restaurants and, in general, all food & beverage companies should be provided with a food truck. This is the opinion of the majority of the representatives of the sector, but there still are some who think that setting their business on wheels represents a...
Nobody can underestimate the importance of the brand for street vending. Relying on an expert to design your brand on a food truck shoud be considered a must. Many people in this business may think that a logo and a catchy slogan are not worthy spending...