According to the market research and analysis firm Mordor Intelligence, the growth trend in the Swiss food service market will remain strong in the coming years.
It is estimated that the total value will increase from $16.60 billion in 2024 to $24.77 billion in 2029.
Fast food, delivery and street food will continue to grow, driving the entire sector in terms of investments and innovation.
Restaurant owners and companies explain that Swiss consumers are enthusiastically embracing new food trends.
The main trend is the consumption of fast quality food that is seasonal and locally sourced.
There is also growing interest in sustainable foods, as well as vegan and gluten-free options.
These macro trends are influencing the choices of producers and vendors, and even street food vendors are experiencing the same preferences.
Cities like Zurich, Geneva, Basel, and Lugano have seen a proliferation of events dedicated to street food and regional gastronomy.
Festivals, food fairs, and local food markets offer many opportunities to gain exposure and expand clientele.
Food trucks are the ideal vehicles to take advantage of these business and marketing opportunities. They also offer the possibility of organizing a home delivery service.
It is no coincidence, therefore, that Switzerland has become one of the main markets for our customised food trucks.
Below, we show 15 very interesting examples for those seeking inspiration.
Like tailor-made suits: Swiss food trucks designed by VS
Ghost Bagel – Piaggio Porter Craft X
A concept created by two American guys in Lugano, Ticino. They couldn’t find bagels the way they liked them, so they decided to make their own. Now they sell them from a bagel truck along with coffee and other products like muffins and cereals for a real American breakfast.
Eden Parc – NV Food Truck
A well-established restaurant chain in Geneva decides to further expand by varying the menu with a food truck dedicated to Mexican cuisine. A perfect machine for selling tacos, tostadas, quesadillas, and ceviche.
Atelier Givrè – Food Truck Ape V-Curve
In Villeneuve in the Canton of Vaud, there’s a beloved ice cream shop known for its genuine, artisanal ice creams made in-house. With the purchase of an electric Piaggio Ape converted into ice-cream van, it expanded its reach and also started offering a rental service for private events.
Tr3vor – Professional Food Truck
For over ten years, Michelin-starred chef Trevor Appignani has been showcasing his talent in various settings, using two food trucks equipped to cook gourmet dishes in both public and private contexts. In addition to street food, he now offers services such as rental, delivery and shared tables. Culinary art in motion.
Tr3vor – Food Truck Ape V-Curve
Chez Bilia – NV Food Truck
Montreux, known for jazz, is a welcoming, vibrant and open-minded corner of Switzerland. There was no better place to open an Indian food truck, offering a spicy, colorful, and equally vibrant cuisine.
Nero’s Pizza – Professional Food Truck
In Geneva and Vésenaz, it’s an institution, selling Roman-style pizza by the slice in large quantities using only fresh local ingredients with a few exceptions from Italy. The pizza food truck can be rented for weddings, birthdays, and private parties.
La Crêperie – Food Truck Ape V-Curve
People in Zurich knew about crepes, but they had never bought them from a crepe food truck. Imagine their surprise when they discovered they were exceptionally good!
L’Oeuforie – Piaggio Porter Craft X
Near Lausanne, a compact yet spacious food truck Porter is at work, with a kitchen equipped with two modules with eight burners and a powerful fryer with two baskets. We won’t tell you more 😉
Rapelli – NV Food Truck
The most famous Swiss deli, especially known for its high-quality selected meat products, bought a deli food truck and a finely crafted refrigerated food trailer, personalized down to the smallest detail. Rapelli has created a remarkable example of branding on the move.
Hugo Reitzel – Professional Food Truck
A reference brand in the world of pickles and condiments in Switzerland. For Hugo Reitzel, we designed an elegant promo truck that organizes promotional tours and tastings at events.
Alehouse – Food Truck Ape Smart
A Swiss company active in civil and industrial engineering buys a small beer truck to stand out from the competition, welcoming clients with an original service. Who says food trucks are only bought by food companies?
THF – Professional Food Truck
With three restaurants, a burger truck, and a kitchen trailer, The Hamburger Foundation has left its mark on Geneva. Whether in their restaurants or through mobile kitchens, they create a youthful, lively environment where burgers and fun reign. Rent one of their burger trucks to recreate the same atmosphere at your private party.
THF – Food Trailer
De L’or Bokit – Professional Food Truck
Bokit is a fried sandwich typical of Guadeloupe. To bring the colors and flavors of the Caribbean to Lausanne, an in tune well-equipped sandwich truck was needed, just as the friends at “De L’or Bokit” requested.
Pastardo – Food Truck Ape V-Curve
A mini food truck serving fresh pasta and homemade sauces that builds customer loyalty like the best local restaurants. The Ape Pastardo has the gift of ubiquity; in Basel, you’ll find it everywhere, and it’s in high demand at every event. A textbook example of how to run a food truck business.
Tesserete Sagl – Piaggio Porter Craft X
Two ice cream shops bring joy to many families in Tesserete and Certenago di Montagnola, two small Swiss towns. With this pink Piaggio Porter Ice-Cream, Tesserete can spread its flavors throughout the Canton of Ticino. Request it to add some flavor to your private events.
